Two Maids
Two Maids has used over 20 years of experience to create a business model that utilizes a unique sales and marketing strategy to dominate a local market quickly. We provide customers with a variety of cleaning packages, from recurring cleanings to one-time deep cleanings, making lives a little easier and homes a little brighter.
We’re Changing How the Cleaning Industry Works for the Better
Imagine stepping into a business that’s been around for over 30 years—yet still hasn’t seen true transformational innovation. That’s exactly where the residential cleaning industry stands today. This isn’t a passing trend or the latest gimmick. It’s a stable, essential service with consistent year-round demand. Homes need cleaning every week, regardless of the season.
Two Maids builds strong relationships and gives back to the communities they serve. Everything they do – from cleaning homes to mentoring each member of their workforce – is designed to empower people and enrich lives. It is this approach, and their heart to serve others, that truly sets Two Maids apart in the residential cleaning industry. They’ve built a business model to help you thrive:
In-house marketing team facilitates franchise owners’ digital marketing campaigns.
Online booking system gives clients an estimate and schedules a cleaning in less than 60 seconds.
Professionally trained call center associates schedule franchisees’ clients.
Unique “Maid to Shine” incentive model rewards Professional House Cleaners with special incentives, benefits, and bonuses based on client’s positive reviews and feedback.
WHY CHOOSE TWO MAIDS?
Franchisees enjoy true work-life balance—business hours end at 5 PM, and weekends are free, since most homeowners prefer not to schedule cleanings during their personal time. That means more evenings and weekends spent with family, not on the job.
The opportunity ahead is significant. With the continued rise of dual-income households, the demand for dependable in-home help is only growing. This is a proven industry that’s still far from saturated—with plenty of room for innovation, growth, and long-term success. Two Maids offers:
Consistent recurring revenue model
Large and protected territories
Paid at time of service (no accounts receivable!)
Simple business plan
A low investment, low cost of entry, with minimal capital expenditures
Semi Absentee and Absentee ownership opportunities
THE BEST IN TRAINING & SUPPORT
Training consists of a combination of up to 10 days of on-the-job and classroom sessions, with 3 days of classroom sessions conducted within the Birmingham, AL office, and 5 days of on-the-job training during grand opening. Franchise owners will learn everything they need to know to run a successful business, including:
Pre-Opening Instructions
Proprietary Software Solutions
Unique Lead Generation Techniques
Detailed Sales Script
Proven Lead Conversion Strategies
Formula Based Pricing Structures
Effective Hiring Practices
Team Member Motivational Strategies
Daily and Weekly Operations
Two Maids believes that ongoing support is one of the most important benefits with our franchise system. Franchisees can expect and benefit from:
Field Service Support
Key Performance Indicators (KPIs)
Bimonthly Conference Calls
Franchise Advisory Committee (FAC)
Regional Meetings and Annual Convention
Effective Hiring Practices
National Sales Center (NSC)
Business Coaching Support
OWN A BUSINESS BACKED BY SUCCESS
Two Maids is part of the Home Franchise Concepts® family of brands, a leading franchise system in the home services space. Home Franchise Concepts is a subsidiary of JM Family Enterprises®, a privately held company with $24.7B in annual revenues. With Two Maids, you get leadership and stability like no other franchisor can offer.
IDEAL CANDIDATE
Two Maids is looking for people who will serve as true leaders of their business and build a great culture. Someone who makes great personnel decisions and can create a lean operating environment, and manage their business in an ethical manner. Two Maids best performing franchisees are critical thinkers and great problem solvers. No previous industry experience is necessary!